Konecto! I believe that most people want functional and affordable flooring. The floor I recommend quite often for budget minded people is made by Konecto. (I recently mistakenly called it Kartak).
Konecto is a beautiful floor that I had to closely examine because I actually thought it was real wood. I like this vinyl product (commercial friendly as it is used in the produce depts of many grocery stores) immensely because it features a peel and stick installation, http://www.konectousa.com/installation.html
I prefer the Prestige collection from Konecto for realism, yet I would be open to reviewing any new profiles that may have been added by the manufacturer. What can I say, the Konecto floor is pet, family and budget friendly so you can consider me a fan.